Castello DaVarg designs and crafts genuine leather articles like iPhone and iPad cases and covers and wallets — right here in McKinney, TX.
Conversation with Emy Varghese.
Q: What does Castello DaVarg do?
Emy: Castello DaVarg designs and crafts genuine leather articles. Every article is designed and handcrafted in Texas. We use only top grain leather sourced from US tanneries and handcraft each item with saddle stitching. Our articles get better with wear and will last a lifetime, if not more.
Q: How did it all come together?
Emy: We are a very small team and come together in the passion for genuine leather and timeless design. We got frustrated with the fake and artificial leather items that are mostly imported and decided to make a few articles for personal use. As friends and family requested more, we started crafting for them. Then davarg.com was launched with our brand information and online sales. In early 2013 we started listing them in Amazon and started ramping up the offering to iPhone and iPad cases. Thanks to several reviews in European websites, the iPhone cases became popular in Europe and we established a supplier in Nederland in mid 2013. Right now, we are ramping up on various designs and will be releasing them soon. We are also exploring ways to distribute it through product placements and stores in DFW and other metro cities. In this past year we have shipped to more than 23 counties. It makes us very proud to have articles designed and crafted in McKinney exported around the world.
Q: What makes DaVarg different?
Emy: Genuine Leather and Timeless design.
To really understand a Castello DaVarg article, one will have to touch and feel it. Since we use only vegetable tanned top grain leather, the beauty and character of leather is maintained. Our leather is very durable and matures gracefully with wear. Every stitch on a DaVarg article is handmade with saddle stitching. We don’t use sewing machines to craft our articles. Due to the strength and durability we don’t have to use glues, linings, fillers or backing in our articles. We pay close attention to our designs- every feature, every fold and every stitch has a function. Each article is designed to be elegant and crafted to serve for years to come.
Q: If I want to buy something, how do I do that?
Emy: Our articles are carried by The Cigar Store in McKinney and The Gents Place in Frisco. We are also expanding to other stores and locations. Articles can be purchased through www.davarg.com and we do ship worldwide. You can also learn about the designs, the leather and the crafting methods in our website. We also have many articles available at Amazon.com in USA and Lataza.nl in Europe.
Q: Who’s your target customer?
Emy: We craft our articles for the discerning few who appreciate genuine leather and timeless, functional designs. Our articles have the looks, feel and smell of genuine leather and we are seeing it being appreciated all around the world even by the younger generations.
Q: Thoughts on how things are going and future plans?
Emy: We are proud to be making these articles in Texas and shipping them around the world. We are encouraged by our customers coming back and ordering more – that shows that we are doing something right. We have several new designs in development and will be releasing them in early 2014. Our goal for the coming year is to develop a full line of leather accessories and establish Castello DaVarg as a major brand. As we are growing the company, we are acquiring capital to move to a new location to accommodate our growing team and ramp up production.